Paint Rumble Privacy Policy
Effective date: November 12, 2026
1. Who we are and what this policy covers
Paint Rumble (the "game", published as Paint.io until November 2026) is a territory game for iPhone and Android, made by Gary Lam ("we", "us"). You can reach us at paintrumble@gmail.com; that email is our only contact point.
This policy explains what the game stores, what leaves your device, who receives it and what you can do about it. The short version:
- There is no account and no login of our own, and we run no server of our own. The rivals you play against are controlled by the computer.
- The game shows ads, and the advertising software in it collects data about your device while it does.
- The game measures how it is played and reports crashes, so we can improve it. None of that tells us who you are.
- We advertise the game, and the game tells the advertising platforms we use when it was installed and opened, so we can see whether our ads work.
- Your progress can be saved to your own iCloud or Google Play Games account, which we cannot read (section 4).
2. What is collected and who receives it
We work with a small number of service providers. They receive data directly from the game, for these purposes:
| Purpose | What | Who receives it |
|---|---|---|
| Showing and measuring ads | Your advertising ID and other device identifiers, IP address and approximate location, ad interactions, and device and app information | Our advertising provider and the companies that take part in showing ads through it |
| Measuring and improving the game | How rounds and play sessions go, which screens and buttons you use, what you unlock, and settings changes; a random identifier made by the analytics software; device and app information; IP address and approximate location. No advertising ID and no user identifier | Our analytics provider |
| Finding and fixing crashes | What the game was doing when it crashed, the device model, OS and app version, and a random installation identifier | Our crash-reporting provider |
| Session recordings (section 2b) | How the rounds of a play session went and which menu buttons were pressed, under a random identifier; the IP address of the upload | Our own cloud storage, run by our hosting provider |
| Measuring our own ads for the game (section 2c) | That the game was installed and when it is opened; device and app information; IP address; identifiers made by the measurement software; your advertising ID where allowed | The advertising platforms where we promote the game |
| Cloud save, purchases and sign-in | Your saved progress; purchases; Game Center or Play Games sign-in | Apple (iPhone) or Google Play (Android) |
Each provider handles data under its own privacy policy. We may change providers; this policy will be updated when the purposes or the kinds of data change. We may also disclose information if the law requires it.
Sharing the game
After a good round the game may invite you to share it with friends. Sharing opens your phone's own share sheet with a short message and a link to the game's store page. You choose the app and the people; the game never sees your contacts, who you sent it to, or what you wrote. Your phone tells the game only whether the share went through and which kind of app you picked, which the game uses to count shares towards a coin prize and includes in its analytics. The invite is never shown to a child account.
2a. How the game adapts to you
The game keeps a small record on your device of how your recent rounds went and what you did at the end of each. It uses that record to deal your next round: which computer rivals are near you, how gentle or lively the lobby is, and which missions you get. The record is part of your save (section 4). It never changes a round while you are playing it, and it never changes your own speed or controls. Delete my data clears it. The same facts are included in the analytics, so we can see whether the adaptation works.
2b. Session recordings
For some play sessions the game records what happened so we can replay it and see where the game was confusing, too hard or not fun: in rounds, your steering, where every player was and how the round went; in the menus, which screen was up and which buttons you pressed.
A recording is stored under a random identifier made for that session. It is not your analytics identifier, your advertising ID or your device identifier, and we cannot link it to you or to your other sessions. It contains no name, account, location or device details. Nothing in it changes how the game plays.
2c. Install measurement
We pay for ads for Paint Rumble on other apps and websites. To know whether an ad led to an install, the game includes measurement software from the advertising platforms we use, set up to do one job: it reports that the game was installed and each time it is opened, with technical details about the device and app. We send nothing about how you play, what you unlock or what you buy, and the game has no social login or friends list.
Where allowed, the report includes your advertising ID: on iPhone only if you chose Allow tracking in Apple's prompt, on Android unless you have deleted it in your Google ad settings. With it, a platform may connect the install to an account you have with it and use that under its own privacy policy, including for advertising. Without it, installs on iPhone are counted in totals only, through Apple's own system.
To stop your advertising ID being used, choose "Ask App Not to Track" on iPhone or delete your advertising ID in Android's settings.
Children's accounts
Analytics, crash reports, session recordings and install measurement are all switched off for players Game Center reports as children, and those players see only non-personalised ads.
3. Purchases
"Remove ads" is bought through Apple or Google. They handle payment, and we never see your payment details. The game keeps a local note on your device that the purchase succeeded. Apple or Google keep the purchase record, and you can restore it through their systems.
4. Cloud save
- iPhone: progress, including the device identifier, is stored in iCloud key-value storage under your Apple ID. It does not require Game Center.
- Android: when you are signed in to Google Play Games, a Saved Game with your progress is stored in your Google account. Sign-in can happen automatically for returning players; you can sign out in Play Games.
These copies are held by Apple or Google under their own policies, and we cannot read them. Nothing syncs between iPhone and Android.
5. How long data is kept
| Data | How long |
|---|---|
| On your device | Until you use Delete my data (for progress) or uninstall the game |
| Cloud save | Until you delete it in your Apple or Google account; uninstalling does not remove it |
| Ad and install measurement data held by our providers | Under each provider's own retention rules |
| Analytics | Up to 14 months tied to the random identifier; we may keep an export for longer to study it, and aggregate reports indefinitely |
| Crash reports | 90 days |
| Session recordings | As long as they help us improve the game. They can't be linked to you, so they can't be found or deleted on request |
| Emails you send us | Only as long as needed to answer you and keep a record of your request |
6. Security
We do not run servers or keep player data, other than emails you send us, the analytics our provider holds for us and the session recordings in our cloud storage. Progress sits in your phone's app storage and in your own iCloud or Google account, protected by Apple's and Google's systems. No system is perfectly secure, and each provider is responsible for the security of the data it holds.
7. Where data goes
We transfer no data ourselves. Our providers, Apple and Google may process data in the United States and other countries, under their own safeguards.
8. Your choices and rights
In the game.
- Settings > Privacy and ads > Delete my data resets your progress on this device and replaces your cloud save with an empty one (this needs a connection and takes effect when it syncs). It gives the game a new analytics identifier, deletes any session recordings and crash reports still waiting on this device, and switches off recording and install measurement for the rest of that launch.
- It does not clear the device identifier, the Remove ads note, your sound, vibration and minimap settings, or any choice you made in the ads consent form or Apple's tracking prompt; those stay until you uninstall. It does not delete your Apple, Google or Play Games account, the purchase record, or data our providers have already received.
- Settings > Privacy and ads > Change adjusts ad personalisation.
Elsewhere. To remove the saved game itself, use your iCloud storage settings or Play Games settings. To manage data held for ads, use your phone's advertising and tracking settings and the ad settings of the accounts you hold with advertising platforms.
Access and correction. We hold no profile that identifies you: analytics and session recordings carry only random identifiers that we cannot connect to a person, so we cannot look up or hand over "your" data. You can email us for help or to make a request. We may need to point you to Apple, Google or another provider where they hold the data.
US state privacy rights
Some US states' laws treat personalised ads as "targeted advertising", "sharing" or "sale" of personal information. Personalised ads, and reporting an install together with your advertising ID (on iPhone if you choose Allow tracking; on Android by default), may count as that, so these rights apply to you if you live in such a state:
- Categories made available for advertising and install measurement: identifiers (advertising ID, device identifiers, IP address); internet or other network activity (ad interactions, that the game was installed and opened, device and app information); approximate geolocation.
- Categories used to measure and improve the game (analytics, crash reports, session recordings): identifiers (random identifiers, IP address); internet or other network activity (how you play and which screens you use, device and app information, diagnostic data); approximate geolocation. Not used for advertising, not sold or shared.
- Purposes: showing and measuring ads, measuring our own advertising, and preventing fraud.
- Sensitive data: we collect none.
- Under-16s: we do not knowingly sell or share data of anyone under 16.
- Your rights: to know what we hold, to delete, to correct, to opt out of targeted advertising, sharing or sale, and not to be treated worse for using these rights.
- How to use them (including "Do Not Sell or Share My Personal Information"): switch off personalisation (Change, or "Ask App Not to Track" on iPhone; on Android, delete your advertising ID in your Google ad settings), use Delete my data, or email us.
- Appeal: if we decline a request, reply to our email to ask for a review, and you may then contact your state's attorney general.
- Agents: an authorised agent may write on your behalf; we may ask for proof.
- Opt-out signals: the game does not receive Global Privacy Control signals, so use the controls above.
9. Children
Paint Rumble is for people 16 and older. It is not directed at, or intended for, anyone under 16, and we do not knowingly collect or solicit personal information from anyone under 16 or knowingly allow them to use our products. If you are under 16, you should not use our products or send us information about yourself, such as your name, address, telephone number or email address. If we learn that we have collected personal information from someone under 16, we will delete it. Parents and guardians can email paintrumble@gmail.com and we will help (section 8).
The game does not ask for your age or birthday. Its only age signal is Apple's Game Center child flag. It cannot detect a child's age in any other way, so it is not a substitute for parental controls. If a child may have access to your device, we recommend Family Link on Android, Screen Time and Game Center child accounts on iPhone.
10. Where the game is offered
Paint Rumble is not offered in the European Union, the European Economic Area, the United Kingdom or Switzerland. If you are in one of those places, please do not use it.
11. Changes to this policy
We may update this policy when the game or the law changes. The effective date at the top shows the current text. For material changes we will also tell you in the game.